Meet Our Instructors Craig FoxHarold Williams Professor of Management, Professor of Psychology and Medicine | UCLA Chair and co-founder of the Behavioral Decision Making Area | UCLA Anderson School of Management Bio | CV Hal HershfieldProfessor of Marketing and Behavioral Decision Making, Marketing Area Chair UCLA Anderson School of Management Bio | CV Noah GoldsteinHo-Su Wu Chair in Management; Faculty Advisor, Equity, Diversity and Inclusion UCLA Anderson School of Management Bio | CV Sanjay SoodFaculty Chairman and Deputy Dean of Academic Affairs; Professor of Marketing and Behavioral Decision Making UCLA Anderson School of Management Bio | CV Iris FirstenbergAdjunct Professor of Management and Organizations UCLA Anderson School of Management Bio | CV